COMPETITIVENESS MANAGEMENT PERFECTION OF TRADE ENTERPRISE IN THE CONDITIONS OF SERVICE-ORIENTED ECONOMY

Olga Tchernysheva

2010 , VOLUME 10, NUMBER 5 ( SEPTEMBER-OCTOBER )

ISSN 2226-1494 (print), ISSN 2500-0373 (online)

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Editor-in-Chief

Nikiforov
Vladimir O.
D.Sc., Prof.

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COMPETITIVENESS MANAGEMENT PERFECTION OF TRADE ENTERPRISE IN THE CONDITIONS OF SERVICE-ORIENTED ECONOMY

O. Tchernysheva

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Abstract

The basic research results of competitiveness estimation problems of trade enterprises in the conditions of
service-oriented economy are given. Special attention is paid to such components of competitiveness as
personnel, finance, service, quality and price. A system of activities for realization and increasing of trade
enterprises competitiveness has been worked out.

Keywords: competitiveness, price, quality, service, personnel, finance

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