PRINCIPLES AND APPROACHES TO THE ENTERPRISE COMPETITIVENESS MAINTENANCE

Elena Pavlova, Julia Sushilova

2010 , VOLUME 10, NUMBER 6 ( NOVEMBER-DECEMBER )

ISSN 2226-1494 (print), ISSN 2500-0373 (online)

Publications

Editor-in-Chief

Nikiforov
Vladimir O.
D.Sc., Prof.

Partners

PRINCIPLES AND APPROACHES TO THE ENTERPRISE COMPETITIVENESS MAINTENANCE

E. Pavlova, J. Sushilova

Read the full article

Abstract

Theoretical aspects of "competitiveness" concept are analyzed; key characteristics of the enterprise competitiveness and an estimation of a competitive position of separate products in the different markets are presented in the article. Criteria and main principles of the enterprise competitiveness maintenance are formulated.

Keywords: competitiveness, efficiency, profitableness, solvency

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License