NUMERICAL ANALYSIS OF THE FORECAST ACCURACY INFLUENCE OF THE PASSENGERS’ DEMAND ON THE AIR TICKETS SALES EFFICIENCY IN VIEW OF OVERBOOKING

Kristina Mozgovaya, Maria Yablochkina, Gregory Fridman

2011 , VOLUME 11, NUMBER 6 ( NOVEMBER-DECEMBER )

ISSN 2226-1494 (print), ISSN 2500-0373 (online)

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Vladimir O.
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NUMERICAL ANALYSIS OF THE FORECAST ACCURACY INFLUENCE OF THE PASSENGERS’ DEMAND ON THE AIR TICKETS SALES EFFICIENCY IN VIEW OF OVERBOOKING

K. Mozgovaya, M. Yablochkina, G. Fridman

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Abstract

This work presents numerical results of air tickets sales computer simulation taking into account the overbooking and passengers’ preflight registration with compensation in refusal from place giving in the plane. The analysis of accuracy influence on the forecast of passengers’ demand for efficiency of various sales strategies is made. It is established that the account of overbooking can lead to the general profit increase connected with tickets sale by 5-20 % depending on the demand forecast accuracy.

Keywords: forecast of passengers’ demand, virtual (excessive) capacity of the airplane, non-appearance for the registration, tickets return, compensation.

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